Out-of-home News

Out-of-home advertising spending reaches £1bn
According to Outsmart, UK spending in OOH has increased by 12% compared to the same period last year, with digital OOH accounting for two thirds of revenue
Wicked flies high in new OOH billboard
The release of the soundtrack for the box-office smash Wicked has been announced with a “gravity-defying” 96-sheet billboard display
Displayce wins DOOH award after one year in UK
The technology company won the ‘Best Use of Digital Out-Of-Home Technology’ award at The Wires Awards 2024, for a campaign with Dell
Major leadership changes for Ocean Outdoor
Ocean Outdoor announced a series of changes to its senior leadership ahead of Stephen Joseph becoming group CEO, including three key promotions
Ströer Media advocates for classic billboards
In a talk at the World Out of Home Europe Forum in Milan, Christian Schmalzl warned against neglecting the potential of OOH billboards
Brands go back in time for Gladiator II
The famous Piccadilly Lights displayed an epic stone mural depicting various brands, all with a Roman twist
Key appointments made at 75Media
Four women have joined as national and international account directors, each having significant previous experience in OOH advertising
11 agencies compete in Ocean’s ‘Grand Prix’ competition
Two gold-winning British DOOH entries will compete for the prize
Abstract Tesco billboard campaign creates buzz online
The OOH campaign swaps out the Tesco brand lettering with photos of produce
1 … 5 6 7 8 9 … 13

Most Read

The Latest Digital Issue

pencilexitbookcalendar-fullbullhorn