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Celebrating Pride in style

Throughout June and July, celebrations have been taking place around the world to celebrate the LGBTQ+ community in a series of Pride events.

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The bold design featured a rainbow background to celebrate pride

As a sponsor of the 2019 Nashville Pride Festival, Nissan North America demonstrated its commitment to diversity, inclusion and equality with a specially designed vehicle wrap.

The automotive firm asked Franklin-based 12-Point Signworks to print and install a rainbow-themed car wrap on a 2018 Nissan LEAF.

Once Nissan had provided the concept for the design, 12-Point Signworks’ designer prepped the graphics which were then printed using a wide-format HP printer, on high performance vinyl and finished with a laminate for added protection.

This bold wrap turned out amazing. We’re thrilled to report that the Nissan team was very happy with the car wrap and felt the parade was a huge success

Because of the bright colours and ‘proud’ logo, the firm explains that “colour quality was especially important on this wrap to ensure the bold colours turned out just right”.

The firm continues: “Our talented team of installers applied the vinyl on the painted surfaces of the LEAF within just a couple of days. This bold wrap turned out amazing. We’re thrilled to report that the Nissan team was very happy with the car wrap and felt the parade was a huge success.”

Following the project, Nissan said in a statement: “In the shared spirit of progress, Nissan proudly supports the LGBTQ community on the road to equality.”

If you have any news, please email carys@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn.


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