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Premier has expanded its sign and display portfolio with the addition of eTEC MagnetiX, including self-adhesive, ferro matt white, and gloss white offerings
UK materials manufacturer, Premier, has expanded its sign and display portfolio with the release of the eTEC MagnetiX range of magnetic graphic materials.
The new range aims to offer printers a practical solution for producing flexible magnetic graphics for applications including retail, exhibitions, hospitality, menu boards, and point-of-sale (POS).
The range includes the 900-micron Self-Adhesive Black offering, which provides a high-strength magnetic base layer featuring a permanent adhesive for mounting to walls, panels, or rigid boards.
Also included in the range is PP Ferro Matt White, a 260-micron flexible, printable, and ferrous film compatible with eco-solvent, UV, and latex inks.
Rounding up the range is Gloss & Matt White, a 850-micron magnetic sheet with a premium white PVC face, suitable for direct-to-substrate (DTS) printing.
The printable PVC face of the material is already bonded to a magnetic backing which can be applied to any ferrous surface including metallic display systems, steel panels, or modular installations.
This allows the graphics to be used for additional applications including vehicle fleets, retail campaigns, temporary signage, and other display applications where speed and flexibility are important.
Brad West, wide-format media director, UK and Ireland, at Premier, says: “Magnetic display systems are growing in popularity, especially in environments that require frequent campaign changeovers with minimal installation time.
“The eTEC MagnetiX offers a professional solution for print service providers (PSPs) looking to add value for their clients, with reliable material performance and strong print compatibility.”
eTEC MagnetiX is available now from Premier’s nationwide branch network. Those wanting to find out more have been encouraged to contact their local Premier branch or visit the company’s website.
The release is the latest in a series of product launches from Premier in recent months.
In June, the company announced the release of PaperTac, a fully recyclable coated paper for wide-format sign and display which has been made in collaboration with Drytac.
In May, Premier Digital Textiles launched its new PrepRITE range of fabrics to the global market, which included include organic cotton, recycled polyester, and polyester alternative fabric options.
In April, Premier Paper also released eTEC Air-R Bubble Board Black Core, a PVC-free addition to its sign and display range, which added black inner core to enhance opacity and eliminate ‘show-through’.
Premier will exhibit a wide range of its materials at this year's edition of The Print Show, which will take place from September 23rd to 25th at Hall 3 of the NEC, Birmingham.
