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A message to the industry

Ahead of his retirement, the chair of the ISA-UK technical committee is urging more industry members to get involved with the association.

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Mike Hall, chair of the ISA-UK technical committee

Since partnering with the International Sign Association to become ISA-UK, Mike Hall says the British Sign & Graphics Association has “gained a new lease of life”.

Hall’s career in the sign industry began from an unlikely source – his background in Chemistry. He joined MasonLite (formerly PJ Mason) a manufacturer of raw materials for neon signs in 1984.

The company needed a scientist rather than an engineer and Hall stayed with the company until 2006. Hall proceeded to launch his own consultancy service for the neon sector.

In the early 1990s, Hall became involved with the British Sign & Graphics Association (now ISA-UK) and later went on to represent ISA-UK on a technical level in the European Sign Federation and other standard committees.

...the sign-making industry still needs pulling up by its bootstraps in order to really excel, raise standards and become a truly authoritative and trusted voice

Discussing why he feels more should get involved in the ISA-UK, Hall says: “Sadly, there are still too many people working within our industry who are quick to criticise but slow to get involved and influence real change.

“Whilst we’re definitely moving forward and setting higher benchmarks, the sign-making industry still needs pulling up by its bootstraps in order to really excel, raise standards and become a truly authoritative and trusted voice.

“I would urge all sign companies and suppliers to find out more about ISA-UK and how they can engage, share their expertise and have a say in the future of the sign and graphics industry.”

If you have any news, please email carys@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn.


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