Antalis urges industry to be responsible
Antalis has revealed that it will use 2018 to challenge itself to further reduce the environmental impact of the overall company and that of its customers.
Thursday, 18 Jan 2018 10:34 GMT
Antalis believe that by switching to ecologically-friendly, recyclable products, retailers can decrease their sign and display landfill waste—saving money and the environment
This news comes coincides with a strong trend which is likewise seeing an increasing focus from retailers on their environmental footprint. This sector faces real pressure to ensure they meet industry targets, without impacting on their own business models.
Chris Green, head of channel for visual communications at Antalis, comments: “In 2008, retailers in the UK agreed voluntary targets for reducing waste as part of the A Better Retailing Climate (ABRC) initiative. These collective environmental impact targets included the ambitious goal of sending less than 1 percent of their waste direct to landfill by 2020.
“So far, the response from retailers has been incredible with the proportion of waste sent to landfill decreasing from 43 percent in 2005, to just 4 percent in 2016, demonstrating that the 2020 target is more than achievable.”
Green explains this reduction in waste is not only good from an ecological point of view, by improving a company’s environmental impact, it can deliver a positive economic impact for businesses as well. Every tonne sent to landfill costs retailers on average £120 in tax and gate fees.
Green adds: “For retailers, there is a specific waste reduction challenge due to the fast moving, cyclical nature of the business. It’s inevitable that signs and displays are going to change frequently, which results in a considerable amount of visual communications materials being created each year. Taking into account the volume of materials required, this inherent part of the retail environment creates a significant waste which can come at a cost.
Through careful selection of the right product, which delivers the correct properties for application such as printability, dimensional stability, recyclability and sustainability”
“Through careful selection of the right product, which delivers the correct properties for application such as printability, dimensional stability, recyclability and sustainability, retailers can negate the costly charges of waste and, in some instances, even create a revenue stream.”
Priplak is a good example of such a product, and is ideal for retailers who have a high turnover of signage. A strong yet flexible plastic polypropylene sheet, Priplak offers high performance while being environmentally sound, as it is a constructed from a plastic free from halogens, chlorine and plastifiers, such as phthalates. Further adding to its green credentials, it can also be recycled many times without any significant change in its physical properties and the Priplak R100 range is actually made from 100 percent recycled post-industrial polypropylene.
Another key green display material from Antalis is Dispa, a sign and display board designed for short-term, in-door displays. A 100 percent cellulose fibre product, Dispa is made by 3A composites with unique embossed internal layers that ensure maximum stability and flatness while being 100 percent recyclable and FSC-certified paper.
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