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The UK partnership between PONGS and CMYUK has been renewed which the companies say marks a significant advancement in their shared strategy
The exclusive UK partnership between PONGS and CMYUK has been renewed which the companies say marks a significant advancement in their shared strategy to deliver “exceptional products and services to customers”.
As part of this renewed agreement, CMYUK will now be the sole distributor of PONGS in the UK.
Produced in Germany, PONGS brings its manufacturing quality and cutting-edge technology to the partnership with its modern service offerings providing CMYUK with efficient, tailored solutions that meet the highest industry standards.
According to the companies, a key highlight of the partnership is PONGS’ “unwavering commitment to sustainability”, with the manufacturer developing eco-friendly textiles that meet rigorous environmental requirements, significantly reducing the ecological footprint.
Robin East, group chief commercial officer of CMYUK, says: “CMYUK provides comprehensive application support that ensures optimal performance and customer satisfaction. This strategic reversal in PONGS’ distribution strategy underscores our premier influence in the wide-format digital textiles market.”
Bernd-Peter Lautenbach, chief executive officer of PONGS, adds: “CMYUK is our most successful distributor globally. By recommitting to our exclusive distribution agreement with them, we eliminate any market confusion. CMYUK consistently delivers superior sales results, reinforcing its position as the undisputed leader in the industry.”
