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Innotech Digital has launched “the cuddliest competition of the year”, asking print professionals to share photos of their office pets
Innotech Digital has brought back Pets in Print for 2025 after a positive reaction to last year’s competition.
The digital print and media company has relaunched what it dubs “the cuddliest competition of the year” with the pets of print professionals vying to be recognised as ‘top dog’.
To apply for Pets in Print, applicants need to share photos to social media of their pet in an office environment wearing the Pets in Print bandana. Entrants can request bandanas by emailing sales@innotechdigital.com
Photos can be posted on any social media platform along with a tag of Innotech Digital, #PetsinPrint, and a description of the role the pet plays in the workplace with as much detail as possible.
This year, the organisers have stressed that all pets are welcome whether they be cats, lizards, snakes, or any other creature.
Kieran Dallow, marketing manager for Innotech, says: “Many of the entries last year were of dogs so we have timed the competition to coincide with Crufts this year.
“However, this is the Pets in Print Trophy, and we will absolutely consider all office pets. We are expecting lots of creativity, but putting a bandana on your office cat is done at your own risk!”
The winner will earn the title of 2025 Pets in Print Champion as well as “some fun surprises” from Innotech.
Last year, Juno Charlton, white Labrador and chief welfare officer for Type Creative, was awarded the top dog trophy.
Juno’s role in print at Type Creative is to meet and greet visitors as well as bring “a ray of sunshine to everyone” at the business.
Speaking of the event, Dallow continues: “Following the success of last year’s inaugural competition, we wanted to make this year even bigger. We have a new judge and are looking forward to a cascade of cuteness.”
The judges this year include industry pet lovers Colin Sinclair McDermott, aka The Online Print Coach, Carys Evans from Karis Copp Media, and Jack Gocher and Kathryn Ridout from Eye on Display.
Carys Evans, account manager at Karis Copp Media, adds: "I am delighted to have been asked to help judge this year's Pets in Print competition which spreads cheer across the entire industry.
“Last year saw a huge variety of pets sporting the vibrant yellow Innotech bandana and I can't wait to see this year's entries.”
