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The WOO Annual Congress will be held in London for 2026 from June 3rd to 5th, with registration opening in November
The World Out of Home Organization (WOO) Annual Congress 2026 will be held in London from June 3rd to 5th.
The event, first announced in the 2025 WOO Congress in Mexico City, will begin on Wednesday June 3rd with a drinks reception, followed by two full days of professional speakers and interactive sessions.
The annual WOO Global Awards, which recognise excellence in the out-of-home (OOH) advertising industry, will be presented on June 4th at a gala dinner event. WOO will also be holding its post-congress celebration on the Friday evening, with a location for the event to be announced in due course.
WOO president, Tom Goddard, says: “After seven years of energetic globe-trotting since the formation of WOO in 2019, it will be timely to return to one of the traditional homes of the OOH industry next year.
“Our 2025 Annual Congress in Mexico City was a massive success with some 600 delegates from 58 countries and we hope and expect that London 2026 will be another record-breaking event.”
Registration for the WOO Annual Congress will open in November, with registration available through the organisation’s website.
The 2025 event in Mexico City marked the first time the WOO Congress had visited Latin America.
The Congress was co-hosted by the Latin American OOH trade organisation, ALOOH, with both ALOOH president Gabriel Cedrone and general manager Guillermo de Lella serving on the WOO Board.
