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HP will host a webinar about its new Latex 730 and 830 presses on February 18th, offering attendees insights into the features and potential markets of the machines
HP has announced that it will host a focused webinar about its new HP Latex 730 and 830 printer series, offering attendees insight into the capabilities of the technology and how the machines can help users access new work.
The Latex 730 and 830 series was launched by HP last year, with the company presenting the machines at a series of exhibitions including The Sign Show 2025. Sales of the machines have already begun in earnest, including a purchase by wide-format printer, Imageco.
The webinar is designed to present the key features and assets of the machines, as well as provide expert advice on best practices.
Taking place at 10am GMT on February 18th, HP’s ‘Grow Your Business with HP Latex’ webinar session will include a number of experts from the manufacturer, who will be on hand to talk viewers through what is possible with the presses.
The webinar will be hosted by Terry Raghunath, business development for printed applications at HP, with key focus areas including a look at opportunities for high-margin applications in vehicle wrapping, wallpaper, and window graphics, which HP singles out as valuable growth markets for print and signage companies.
Speaking ahead of the webinar, Raghunath says: “In this webinar session, attendees will learn how to expand their capabilities and discover a wide range of opportunities to make their businesses thrive with the HP Latex 730 and 830 printer series.
“As print competition gets stronger and margins lower, we will help you get set up to explore how to stand out from the competitors with specialised, sustainable, and high-value applications.”
HP will also showcase the white ink option available across the HP Latex portfolio, detailing how it can extend production capabilities for users. The company will also highlight the growing demand for white ink applications and the value of being able to offer this service to customers.
HP argues that the choice of ‘Cloud Dancer’ white as Pantone’s Color of the Year has put white print applications even more in the spotlight, making the inclusion of a dedicated ink channel more important.
Those in attendance will also have the opportunity to learn more about the sustainable benefits of working with water-based HP Latex ink.
In addition, the webinar will discuss the additional support available to HP users across HP PrintOS and the PrintOS Production Hub.
HP PrintOS is a cloud-based print production platform designed to help users monitor, manage, and optimise production on HP industrial and wide-format printers. The Production Hub, meanwhile, is a module within HP PrintOS that serves as a central control centre, covering aspects of production from order through to delivery.
Those wishing to attend the event are encouraged to contact their local HP representative or register on the HP website.
