Esko claims it has reached ‘new level’
Esko has launched its latest software platform for the sign and graphics industry, claiming ArtiosCAD takes the production of retail displays to ‘a new level’.
Tuesday, 24 Jan 2017 11:10 GMT
ArtiosCAD Display Store has been developed to offer sign-makers a new competitive tool that will improve their design capabilities and creative scope
Indeed, the company has published feedback from its Beta-test customers, with Joe Theodore, director, Spirits and Creative, Roe Marketing Group, backing up its assertions that ArtiosCAD offers something previously unavailable on the market. Theodore comments: “We are constantly under pressure to create new and interesting designs. The ArtiosCAD Display Store has changed the way in which we present our designs to our customers. We now visit the online store with the customer to collaboratively choose from the various available designs.
“Creating customised designs is very labour-intensive, especially on those occasions when numerous modifications are required and we have to produce a new sample each time to make size and appearance fit. Designs from the ArtiosCAD Display Store fit perfectly from the word go, saving valuable time. We are confident that the ArtiosCAD Display Store will be a key enabler to our business growth.”
Esko says the development of the new software platform was driven by the ongoing battle in retail spaces for ‘product impact’ and capturing the attention of consumers in such brand saturated environments.
A key advantage offered by the system is access to ArtiosCAD.net, a new online platform that is based on a comprehensive online library of tried-and-tested design templates and basic parameters. The online shop offers a wide selection of designs requiring only size adjustment to be ready for production. This reportedly takes both time and potential error out of the design process.
Creating customised designs is very labour-intensive, especially on
those occasions when numerous modifications are required and we have to
produce a new sample each time to make size and appearance fit”
A statement from Esko on the online tool explains its importance: “ArtiosCAD users now have access to an affordable and continually growing source of new ideas for display designs that can be produced on Kongsberg converting equipment. Advertising technicians and display manufacturers can access a library of more than 325 re-sizeable, pre-tested display designs in the ArtiosCAD Design Store. These designs fast and easy to use, even for those with no experience in complex construction and 3D design. Each design package also contains an animated 3D-film that can be used as a customer presentation, uploaded on a website or serve as an instruction manual for the finished product.”
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