Sihl targets Midlands expansion
Building on two years of consistent UK growth, sign-making materials supplier Sihl Direct UK has revealed the appointment of key new sales talent to expand its market share in the Midlands.
Friday, 24 Oct 2014 10:55 GMT
Kelvin Furniss joins Sihl Direct UK to help expand its market share as regional sales representative for the Midlands
With more than 30 years of sales experience in the sign and display industry, Kelvin Furniss joins the company from market competitor Paperlinx as its new regional sales representative.
“We have achieved significant growth in the UK market since our launch two years ago and to further this development we wanted to add to our sales team. We are very confident that Kelvin’s essential mix of experience, enthusiasm, and commitment will prove hugely successful in this important role,” says Ian Turnbull, operations director for Sihl Direct UK.
Furniss weighs in on his new appointment: “I am very excited about this opportunity. My strengths have always been in working closely with customers to deliver products and solutions that generate true business benefit.
I am very keen on the technical side of the business and believe that with the excellent range of quality, consistent and reliable media that Sihl manufactures, I can help the company achieve its objective to grow further in the UK”
“I am very keen on the technical side of the business and believe that with the excellent range of quality, consistent and reliable media that Sihl manufactures, I can help the company achieve its objective to grow further in the UK.”
Furniss is also keen to emphasise some of Sihl’s key strengths he will be seeking to communicate to sign-makers: “This market is characterised by the speed of change in technology. I am looking forward to building key relationships with customers to ensure they can partner with a manufacturer that is at the forefront of this change and can help them achieve the success and profitability they are looking for.”
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