Zenith and Drytac stand firm with coastal defence graphics 

UK-based printing specialist Zenith Print & Packaging used several products from Drytac to create a series of graphics for use across a major coastal defence initiative in Rhyl in North Wales.

For the project, Rhyl Town Council approach Zenith seeking graphics that could withstand the harsh conditions of a coastal environment while supporting awareness of the defence works.

Zenith selected Drytac Polar Premium for the project, printing all graphics in house on its HP Latex 830 printer, with support from a Flexa cold laminator. Additional protection came from Protac Anti-Graffiti laminate – with Zentih sourcing both Drytac products from Premier, the exclusive distribution partner of Drytac in the UK and Ireland.

“The materials gave us complete confidence in both the print quality and the long-term durability of the installation,” says Kelli-Louise Johnson, managing director for digital at Zenith, adding: “For a project like this, it was critical to choose products that could handle the environment while maintaining a strong visual impact.”

The project was not without its challenges, including managing the oversized panels and having to mount and edge wrap each piece. However, Zenith overcame this through careful planning and logistics, completing the project on time.

“The council were over the moon with the quality, colours and overall finish,” Johnson adds.