William Smith eyes opportunities with new option

William Smith rolls out new ‘Charcoal Blue’ option for Vion Décor Reeded Glass range

Rob Fletcher
May 31, 2024
William Smith says the film is suited to applications such as restaurant booth dividers and kitchen cupboards

William Smith has expanded its Vion Décor Reeded Glass range with a new ‘Charcoal Blue’ pattern, with the idea of allowing customers to capture new work across various markets.

Designed to meet the needs of professional window film installers, Charcoal Blue Reeded Glass, like all products in the Vion Reeded Glass collection, is manufactured to offer users obscured visibility while maximising light transmission. 

The film also adheres to Class Bs1, d0 specifications when applied to glass or plastic surfaces, ensuring durability up to 10 years. As such, William Smith says that this makes the product suitable for applications including restaurant booth dividers, kitchen cupboards, and office window partitions - balancing functionality with contemporary design.

Jack Carr, brand manager at Architextural at William Smith, comments: “We are very pleased to introduce the Charcoal Blue to our VION Reeded Glass range. We believe it will offer an outstanding solution for designers, businesses, and homeowners looking to combine style with functionality, creating exciting opportunities for installers to covert more sales.”

Charcoal Blue is now available to order from William Smith, with customers also able to request free samples of the new material.

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