Ultraflex Europe names sales director

Ultraflex Europe has named Jim Fox as its sales director almost three years on from its acquisition of Mayday Graphic Products in 2020.

Fox joined Mayday Graphic Products in 1991 and worked there for 26 years before being part of an MBO of the business in 2017. He was managing director of the company when it was taken over by Ultraflex in 2020.

The merging of the two businesses has since been described as having accelerated growth and Ultraflex Europe is now a substantially sized business supplying wide-format digital print media.

“I’ve enjoyed being a part of the consolidation and I’m looking forward to focusing on driving sales,” Fox says, adding: “We now supply several larger direct customers and distributors with a much broader range of products. These include rigid and roll medias like first-class mesh, front-lit, back-lit, and block out outdoor banners, printable textiles, rigid foam PVC board, and many speciality materials.”

Fox adds that the company hopes in time its new partnership with Agfa will help its consumable business grow along with sales of equipment. However, currently the 3.2m and 5m roll market accounts for the largest proportion of sales and this is where the business will continue to specialise.

Clint Green, managing director of Ultraflex Europe, adds: “We were delighted that Jim Fox came with the Mayday Graphics business when it was acquired, and he has been instrumental in reassuring customers and bedding in new processes over the past three years.

“It’s now a logical time to appoint him as sales director of the combined business and I am delighted that he has taken on the challenge and confident he will continue to grow sales.”

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