BSGA announces major reshuffle

The British Sign and Graphics Association (BSGA) has announced a range of key executive appointments. The appointments were confirmed during a recent BSGA Board meeting which was held in person for the first time since the Covid-19 pandemic.

Craig Brown, who was previously chief executive officer, has now moved to the position of chairman. Utilising his industry experience and network, Brown will use the new role to focus on advocacy, collaboration within the sector, and work with BSGA members to raise standards across the signage industry.

Speaking of his appointment, Brown says: “I’m honoured to take on this role and look forward to working with such a dedicated team.

“The BSGA is at a crucial point in its evolution, and we’re committed to working alongside our members to help them grow and succeed. The signage industry is full of potential, and I’m confident that with the right leadership, we can raise standards, foster collaboration, and drive innovation.”

Linda Edwards has been named as BSGA’s new managing director. Edwards has worked with the BSGA for over six years, both as a director and in its education and membership committees. According to the organisation, in her new role Edwards will be “committed to strengthening support for members, improving how the BSGA operates, and ensuring the association is a leading voice in the sector.”

Ewards says: “My focus is to ensure that our members are supported at every step. We will be enhancing our services, strengthening our engagement with members, and ensuring that BSGA is well-positioned to address the evolving challenges and opportunities in the industry.

“My passion for education and training will also be central to our work, as we equip members with the skills and resources they need to succeed in an ever-changing environment.”

Sue Hewick has also been named as the BSGA’s new office manager. Hewick has worked for the organisation since 1998 and is chiefly in charge of its administration, finance, and office management duties. The new position has reportedly been created to better reflect her role in the organisation.

Speaking of the appointments, David Allen, president of the BSGA, says: “We are entering an exciting phase for the BSGA.

“With Linda and Craig now in place, supported by Sue, we have the leadership we need to make real change. Their knowledge, insight, and commitment to our members are just what we need to face upcoming challenges and seize new opportunities. The aim is to establish new industry benchmarks and help our members lead in innovation and development.”

Brown recently spoke to SignLink at The Print Show 2024, in a video released on the Sign7 YouTube channel. In the video, Brown talks through what the BSGA can offer to its members, and announces the association's involvement in The Sign Show, which will run alongside The Print Show 2025.