Building Wraps
Among the largest applications in the industry, we take a closer look at building wraps and celebrate some of the most recent work produced by creative companies in this exciting sector
Monday, 16 Oct 2023 10:12 GMT
IKEA’s new Central London store is due to open later this year
Larger than life
When it comes to building wraps, these challenges are often magnified. Add in other tests and trials including the application’s constant exposure to the elements and the sheer scale of these pieces, and it makes this work all the more impressive.
With this in mind, SignLink takes the opportunity to pay a special tribute to those companies active in this sector and showcases some of their most recent work.
Meatballs And More
First up is the aptly named Embrace Building Wraps, which has worked on a wide range of projects all across the UK. Among its most recent applications was a creative project that it carried out in partnership with furniture store IKEA.
Embrace produced a large, printed wrap to cover scaffolding during works to transform the former Topshop location at Oxford Circus into a small IKEA store, its second location in Central London that is due to open before the end of the year. What made this project so unique was the design of the wrap, which was made to look like a giant version of one of IKEA’s iconic FRAKTA blue bags.
