William Smith launches software for car wrap installers

UK trade supplier of materials, William Smith, has launched a new software platform that aims to help installers apply paint protection film (PPF) with greater ease and accuracy as well as providing access to precision-made kits for a wide range of vehicles.

ClearCut allows installers to design and cut precision PPF kits for cars, vans, and fleets. The software is designed to simplify PPF application, with more than 400,000 vehicle patterns in its database, weekly updates, and a range of features designed to further support installers.

Features of ClearCut include ‘super nesting,’ which can automatically arrange media to minimise material waste and control costs when working with premium films. A ‘mirror’ function also enables easy adjustment between left-hand and right-hand drive vehicles by creating mirrored versions of designs.

In addition, a text tool allows custom branding or logos to be added directly into designs, opening opportunities for more personalised or branded applications.

William Smith says the software is available to customers purchasing PPF materials. To support the launch, William Smith’s in-house PPF specialists, Neil Manning and Michael Duffield, will be on hand to provide guidance on both the materials and the ClearCut software.

Lindsay Hutchinson, head of marketing at William Smith, says: “We recognise that precision and efficiency are crucial in this industry, and this software delivers both. It gives vehicle wrapping, sign, and graphics businesses the confidence to expand into new revenue streams, knowing the technology will support them every step of the way.”

William Smith has also recently introduced two major updates to its Chevron Kit website to simplify purchasing for trade customers, including visible pricing and redesigned product pages.

As a trade-only supplier, William Smith has previously kept pricing information available only on request. However, the company has recognised that as the industry continues to develop, customers now require and expect easier access to information and pricing.

Adding clearer, accessible pricing on the Chevron Kit website therefore aims to make it faster and easier for wrappers and installers to compare products and order with more confidence online.

Hutchinson says: “More and more, people want instant access to information. When you’re busy running a vehicle graphics or wrapping business, you don’t want to wait around for quotes; you want to compare options, see prices, and order with confidence. Showing our pricing makes that possible.”

In addition to pricing transparency, the company is also refreshing its product pages to provide more detail and visual guidance. The new layout will feature clear descriptions of kit types including flooded, flooded separate, planked, and magnetic, along with material and reflective grade information to help customers identify exactly what they need.

Hutchinson adds: “The new design is all about helping our customers make informed choices. Every vehicle is different, and so are the kits. The new pages give a clearer picture of what you’re getting before you order, reducing mistakes, and saving valuable time.”