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Roland has announced that it will exhibit at the debut edition of The Sign Show, which is running alongside The Print Show for 2025
Print press manufacturer, Roland DG has revealed that it will exhibit at The Sign Show 2025, using its stand to run live demonstrations of one of the latest additions to its diverse portfolio of wide-format print solutions.
Scheduled to run for the first time in 2025, The Sign Show will take place alongside The Print Show from September 23rd to 25th at the NEC in Birmingham. The event is being billed as the UK’s “annual dedicated sign expo”, pledging to establish a show focused on signage solutions alongside print.
Roland DG will be exhibiting at the debut edition of The Sign Show but the manufacturer does have links to the co-located The Print Show. While Roland DG has never had its own stand at The Print Show, it has been represented over the years by a number of distribution partners.
Chief among Roland’s offerings this year will be the Dimense DA-640, a tactile wide-format printer, capable of producing embossed prints with up to 2mm of 3D effects.
Stand-out features on the new machine include the ability to produce print in qualities of up to 1200dpi on materials as wide as 1,615mm. The new printer can also run substrates up to 1mm thick and offers printing in four-colour CMYK.
“The output is suitable for a wide variety interior, signage applications, and is the future of creative wallcovering print production,” says Rob Goleniowski, head of sales in the UK and Ireland for Roland DG UK.
Going into further detail on the new machine, the manufacturer comments: “Whether you’re printing short runs or extended jobs, the DA-640 is designed to deliver consistent, high-quality output from start to finish.
“Its dual tension bars and torque-controlled take-up unit keep media stable during long prints. Plus, an optimised cleaning sequence helps maintain nozzle performance, reducing downtime and ensuring smooth production, every time.”
There are also reported environmental benefits of working with the DA-640. The machine runs water-based inks, which have less impact on the planet than other ink types. Meanwhile, its 500cc cardboard cartridges cut plastic use by around 82% compared to previous versions, while the simplified ink system reduces maintenance and boosts reliability.
In addition, the manufacturer says DIMENSE media is equally eco-conscious, made from a PVC-free base that is odourless, migration-free and will not leach into surrounding surfaces or the air.
“With efficient power consumption and energy-saving features like built-in sleep timing and smart wake-up, Roland DG is driving sustainability across the digital print industry,” Roland DG adds.
The machine also comes supplied with several advanced software solutions from Roland DG. One of these is VersaWorks 7 RIP Software, which includes a selection of productivity-boosting features such as automatic special colour generation and variable data printing.
Alongside this is the Roland DG Connect Designer DIMENSE Module, which Roland DG says makes embossing layers easy and includes features such as a pattern and design template library and a 3D visualiser for previewing the design before printing.
Finally, users will benefit from the Roland DG Connect App, which, according to Roland DG, helps to reduce downtime and improve work efficiency with a machine monitoring assistant. This, the manufacturer says, helps users to gain a detailed understanding of their entire print operation while keeping the device running at optimum performance.
“Developed specifically for Roland DG, our fast and flexible software gives you all you need to produce your work, your way,” Roland DG says.
Explaining Roland’s decision to exhibit at The Sign Show this year, Goleniowski says: “Getting to spend face to face time with customers is super important and what better place to do that than The Print Show and The Sign Show, this September.
“Customers can read and research about products online, but there is still no substitute to seeing things in the flesh and discussing opportunities and requirements in person with the specialists. Getting our team in front of the customers is why we are excited about exhibiting.”
Commenting on the benefits of exhibiting, Goleniowski adds: “Trade shows are a great way of not only seeing what innovations are new to the market, but also they are a great opportunity to talk and network. Equally people frequently discover something that they were not aware of and might be just what they are looking for.”
