FASTSIGNS Bolton supports family bakery

The signage specialist helped to expand the brand and UK presence of Carrs Pasties

David Osgar
January 22, 2024
The work to increase Carrs’ brand awareness has led to increased sales and customer growth

FASTSIGNS Bolton has helped a family-run bakery chain to broaden its reach nationwide with the design, manufacture, and installation of new branding.

Carrs Pasties was established in 1938 and originates in Bolton and serves pasties, sandwiches, cakes, and snacks. Since being founded the bakery has evolved with several stores and resellers throughout the North West as well as newer locations in Nottingham, Birmingham, and Hereford.

The bakery is endorsed by several Northern celebrities and even released a Cheese, Ham, and Chilli Jam pasty in partnership with Aardman studios to celebrate the 30th anniversary of Wallace & Gromit: The Wrong Trousers.

FASTSIGNS Bolton assisted the company with several site surveys across the UK to establish the feasibility of the Carrs Pasties brand launching into other parts of the UK.

The team designed, manufactured, and installed a full suite of branding solutions including bollard covers, window graphics, sign trays, and custom magnetic packs for pasties warmers.

FASTSIGNS Bolton was rewarded for its efforts with the Project of the Year Award at the annual FASTSIGNS convention hosted at St George’s Park in Burton-upon-Trent.

Nick Ratcliffe, director of FASTSIGNS Bolton, comments: β€œThe nation loves baked goods, so working on this project to make more people across the UK aware of the delicious products that Carrs Pasties deliver has been a real pleasure. Getting a brand recognised on a national stage is an amazing achievement and being a part of their ambitious growth plans has been hugely rewarding.

 β€œNo matter what industry, signage is crucial; it provides clear and effective communication, guidance, information, and enhances safety in various environments. Creating brand awareness and supporting brands with their growth strategies, from a signage perspective, is just a small part of the myriad of signage solutions that we have on offer here at FASTSIGNS Bolton.”

James Carson, trade sales manager at Carrs Pasties, adds: β€œWe have been working with FASTSIGNS Bolton for over five years, during which time it has come to really understand our brand ethos and vision.

β€œThe team’s prompt response times, attention to detail, and budget focus have greatly contributed to the success of our brand roll-out over the last year and we look forward to continuing our relationship for years to come.”

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