Inkcups launches Helix High Throw Printer
The printer has been designed to accommodate height variations while decorating cylindrical and conical products and is also well-suited to challenging items like balls and planters
The Displayways Group has purchased a range of kit from swissQprint, EFI, Mimaki, and Pirahna to fully revamp its production facilities and boost output
UK display and graphics solutions provider, The Displayways Group, has completed a significant programme of investment and strategic development over the past 12 months.
The Group has invested £1.1m in new production technology including the installation of a swissQprint Nyala 4, an EFI VUTEk M3h, a Mimaki JV330-160, and a Pirahna CNC routing machine.
These investments are designed to complement the company’s existing wide-format printing and finishing factories and further strengthen its ability to deliver complex, high-quality visual solutions at scale.
To support the installation of the Pirahna CNC, Displayways has also constructed a new dedicated production area at its South London headquarters, with the aim of enhancing workflow efficiency and increasing overall production capacity.
Rob Kelly, chief executive officer of The Displayways Group, says: “Over the past year we have made one of the most significant investment commitments in the company’s history.
“This is not simply about adding machinery – it is about strengthening our ability to support the creative sector with deeper technical expertise to support our consultancy approach, greater capacity, and faster delivery. Our ambition is to be seen not just as a manufacturer, but as a strategic visual partner to the agencies and brands we work with.”
The Displayways Group provides visual consultancy, project management, and production services for signage, graphics, interiors, and live environments. Working in partnership with both creative agencies and brands, the company delivers visual projects across the UK and internationally.
The Group has also expanded its strategic capabilities through the acquisition of graphic design provider, MGK Design, in December 2025.
Previously based in Tolworth, MGK Design has now been fully integrated into Displayways’ head office in Earlsfield. The business, founded and led by Marcus King, specialises in the design and fit-out of interior environments.
Kelly adds: “The acquisition of MGK Design marks an important step in the evolution of the group. By bringing design-led interior expertise into the business, we can now support clients earlier in the creative process and provide a more integrated consultancy offer.”
