Lanfranconi takes on the new role having headed Spandex Italy for seven years, prior to which he spent 16 years in senior sales, customer service and logistics management roles with professional construction brand Hilti.
Headquartered in Krefeld in Germany, Berger Textiles offers a range of fabrics optimised for textile applications such as light boxes and backlits, display graphics, flags, banners, tents, flooring, art canvasses, household textiles and sportswear.
Tectex is based in eastern France and has a 20-year heritage in the design and manufacture of textile media and accessories for digital print, décor and event professionals.
Lanfranconi comments: “I’m delighted to be able to progress into this role, which I see as a fantastic opportunity to channel the technical know-how and materials innovation of our specialist textile businesses to support the many customers worldwide who are actively pursuing growth by developing their capabilities around textile applications.”
Spandex Group chief executive Andrew Coulsen adds: “Textiles have emerged as one of the most fascinating and dynamic areas of visual communication, as well as making inroads into retail décor and interior architecture.
“With Alessandro’s deep commercial expertise, we can drive closer integration between Berger, Tectex and the wider Spandex organisation, realising the full potential of these businesses and guiding our customers as they embrace the creative and performance opportunities offered by textile substrates.”
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