Financial terms of the deal were not disclosed, but BrightSign says that the investment is expected to fuel its growth initiatives and support its work across the retail, healthcare, education, attractions, stadiums and transportation sectors.
BrightSign was sourced on a proprietary basis through Graham Partners’ Investment Theme Program with a specific focus on digital signage.
The agreement will see BrightSign’s founders continue to be significant investors alongside Graham Partners.
Rob Newbold, managing principal at Graham Partners, comments: “BrightSign is a leading, innovative player in the industry with superior technology and strong customer and partner relationships.
“Graham plans to leverage the company’s leading market position to continue its expansion into high-growth markets and technology partnerships.”
“Jeff Hastings, who will remain BrightSign’s chief executive, adds, “Graham Partners’ operating resources and expertise investing in IoT resonated with the BrightSign team. We are excited to partner with Graham to enhance and expand our company.”
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