Under the agreement, Papergraphics will offer Canon’s range of aqueous large-format print devices to the UK market.
The news comes shortly after Papergraphics last month appointed the Paperlinx UK digital solutions team to its own group.
Prior to its recent demise, Paperlinx UK was a reseller for Canon.
“It’s a great opportunity for both brands to extend their reach into new markets,” comments Papergraphics managing director Nathan Atkins.
For Canon, it presents a new opportunity to reach a previously untapped demographic in the print sector while for the team at Papergraphics, it is an exciting new step as we develop our own offering to become a full service provider to the print industry”
“For Canon, it presents a new opportunity to reach a previously untapped demographic in the print sector while for the team at Papergraphics, it is an exciting new step as we develop our own offering to become a full service provider to the print industry.”
James Argent, one of six members of the Paperlinx UK digital solutions team to join Papergraphics, adds: “Having previously worked with the brand in our former Paperlinx roles, we have an established rapport and history with the team.
“We recognise it’s a fantastic opportunity for Canon to work with experienced professionals it is familiar with, while beginning a new relationship with an established player in the print media world.”