SUBSTR8 allows customers, specifiers or end users to browse Antalis’ range of roll and rigid media by application across eight different creative sectors, including retail internal, retail external, public places, office, leisure and entertainment, hospitality, events, exhibitions and pop-up, and automotive.

The tool uses ‘hotspots’ to guide users to discover more about which products are suitable for particular applications.

The tool also allows filtering and narrowing of search results based on product attributes, for example, self-adhesive type, environmental credentials and ink compatibility.

Chris Green, head of channel for visual communications at Antalis, comments: “SUBSTR8 is a truly interactive product selector that allows you to find the right media solution for any large-format requirement.

"It is designed to facilitate easy navigation starting from application to the specific product attributes required.

“The tool has been fully tested with users and feedback has been extremely positive as users embrace the easy ‘step by step’ selection process.

"The introduction of SUBSTR8 is great example of how Antalis is working with our customers and end users, helping to make choosing substrates for their own unique projects simple.”

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