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oOh! media drives Orange Sky charity campaign

Out-of-home specialist oOh! media has linked up with Orange Sky on a charity campaign in Australia.

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The campaign will feature on oOh!’s bus shelter, retail, rail and road assets across Australia

Orange Sky is the world’s first free mobile laundry service for people experiencing homelessness, providing access to free laundry and shower services across the country.

The campaign will run on oOh!’s bus shelter, retail, rail and road assets until July, raising awareness of the charity and encouraging donations to support its work via embedded QR codes.

Cathy O’Connor, chief executive of oOh!, comments: “The services provided by Orange Sky have expanded greatly over the past few years, and to build on this strong foundation we brought in our extensive in-house resources to help reach audiences at scale across Australia. 

Orange Sky co-founder and chief executive Lucas Patchett adds: “The support from oOh! is helping to encourage donations to ensure our amazing volunteers can continue to show up on shift each week to support the many Australians doing it tough.”

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