Clear Channel connects with Adshel Live
Clear Channel UK has followed up on its recent acquisition of Arqiva’s payphone division by announcing the return of Adshel Live to London.
Friday, 28 Oct 2016 12:25 GMT
Clear Channel began work on the new sites in October. Below: Simon Sugar, chief executive of Amscreen
The DOOH has begun transforming aging phone boxes in the capital into brand new connection boxes, featuring payphone services with Wi-Fi, interactive local maps, and built-in Adshel Live digital screen facilities.
“We’re enormously proud to announce the return of Adshel Live to London, bringing the flexibility and dynamism of the network back to advertisers in the capital,” comments Clear Channel UK chief executive Justin Cochrane, who adds: “Not only does this announcement mean amazing opportunities for advertisers in key retail locations right across the capital, it also means hundreds of beautifully designed, British-built phone boxes offering valuable services such as public Wi-Fi and interactive local area maps.”
We’re enormously proud to announce the return of Adshel Live to London, bringing the flexibility and dynamism of the network back to advertisers in the capital
”
Simon Sugar, chief executive of Amscreen, also spoke positively about the new initiative, saying: “This extensive roll-out of these revolutionary new phone box displays plays into Amscreen’s key strengths in terms of delivering a scalable product that ensures ease of deployment, maintenance and leverages the power of real-time insight.
“We’re also proud to say that this has all been developed and built on home soil so British engineering talent has been key in launching these modernised, iconic displays.”
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