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Be cold-weather ready for graphics installations

Drytac’s Dennis Leblanc has offered his advice on how to best prepare for cold-weather installations

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Drytac has highlighted the capabilities of its Polar range of films ideal for extreme winter conditions

Outdoor applications require a number of considerations depending on its application and use. This can involve whether a floor is durable enough if used in high footfall areas or whether colours will fade when exposed to high levels of sunlight or heat.

The weather is something that Dennis Leblanc, senior business development manager for North America at Drytac says impacts outdoor applications of all kinds. He adds that the colder winter months can pose particularly tricky issues due to graphics being exposed to harsh conditions.

On this, Leblanc has offered some words of advice on how to best prepare for these conditions and what options from Drytac are best suited.

“Pressure-sensitive print media traditionally has a minimum application temperature of 5°C (41°F), he says, adding: “While this might be acceptable in some slightly warmer climates, it would only allow for graphics installation for half of the year in those colder regions that are subject to harsher winters.

“Step forward Drytac, which has a number of high-quality solutions which are cold weather installation-rated down to as cold as -20°C (-4°F). Focusing on the aptly named Polar portfolio in particular, all products are designed with low temperatures in mind – covering installation, the life of the graphic, and its removal.”

This range comprises 13 options including Polar Grip, Polar Premium, Polar Dynamic, Polar Blockout, Polar Street, Polar Smooth, and Polar Transit variations.

One example of the Polar range being used in cold-weather environments is the Kitchener-Waterloo branch of FASTSIGNS. The company used Drytac Polar Smooth 150 matte white polymeric film when producing striking window graphics promoting a development project in Ontario, Canada.

The main challenge for this project was the installation of the graphics due to Ontario’s extreme winter in December where the average daily temperature is -1C (30F). Despite this, the film’s ability to withstand tough environments made it’s the ideal solution. 
“Of course, each project is very different and will almost certainly have its own set of specific requirements that must be taken into consideration to ensure the job is a success. Get it right with the choice of film – and laminate if necessary – and you can look forward to producing an eye-catching application that continues to sparkle through the rain and snow,” Leblanc concludes.

If you have any news, please email carys@linkpublishing.co.uk or join in with the conversation on Twitter and LinkedIn. 

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