With the news that Pureprint has acquired a majority stake in the Imprint Group in Newcastle-upon-Tyne it does seem that the line between the two industries is becoming increasingly blurred.
Imprint has also been growing as one of the largest manufacturers of point-of-sale graphics and general signage using the latest wide-format printing technology”
Litho and digital print firm Pureprint are clearly on the rise opening an office at Aztec West near Bristol, and seeing their turnover increase to £45m last year—more than doubling in just a few years—and rising to a workforce of over 250.
Imprint has also been growing as one of the largest manufacturers of point-of-sale graphics and general signage using the latest wide-format printing technology. Now they’ve been swallowed up by a print firm that clearly sees a future in the sign industry’s growth market.
With many commercial printers investing in wide-format kit and sign-makers using their digital printers to churn out stationery and basic literature for their clients it seems technology is bringing about a hybrid business. Hail the birth of the multi-format printer.
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