Thursday, 10 Dec 2020 09:06 GMT

Screen eyes Benelux growth with new hires

Inkjet manufacturer Screen Europe has announced two new appointments to support its expansion plans in the Benelux region.

Martijn van den Broek has been brought in as regional sales manager in Benelux, while Taishi Motoshige has taken on the role of marketing director for Europe.

van den Broek has been with Screen for 20 years, serving in a number of roles in international sales, product management and marketing.

As regional sales manager Benelux, van den Broek will be responsible for sales of both Screen Truepress Jet label and commercial high-speed inkjet printing platforms, as well as support sales of Screen’s new flexible packaging inkjet solution.

Bui Burke, senior vice president of sales for Screen Europe, comments: “With his long experience in the business and in-depth knowledge of Screen’s innovative technology, Martijn is the right person to drive expansion of our client base in Belgium and the Netherlands.

“He has a deep understanding of what customers need, an extensive network, and knows how our advanced digital printers can help print companies achieve their objectives in today’s challenging market.”

Motoshige joined Screen in 2014 and has served as the manager of sales and operations coordinator since 2019.

As well as taking on the role of marketing director, Motoshige will be responsible for managing the Screen Technology Center in Amstelveen in The Netherlands.

“With his proven marketing skills, Taishi has contributed to our expansion in Europe since he joined Screen Europe’s headquarters in 2019.” Burke says.

“He will now drive our marketing strategy with energy and expertise in his new role as marketing director.”

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