At the start of the year, a group called Led By Donkeys installed a collection of political billboards which quoted Brexit MPs on things they had said about Brexit in the past – contrary to their later views.
As the unknown outcome of a potential no-deal Brexit draws nearer, the group is back and is currently crowdfunding for a new campaign.
On its Crowdfunder page, the group states: “Boris Johnson and Michael Gove are about to spend £100m of public money on a no-deal Brexit advertising blitz. But they can’t be trusted to tell the truth. So we’ve launched a campaign that an honest government would run.”
Designed in the style of official government posters, the billboards feature warnings from Johnson’s ministers and leaked government documents on the reality of a no-deal Brexit.
Boris Johnson and Michael Gove are about to spend £100m of public money on a no-deal Brexit advertising blitz. But they can’t be trusted to tell the truth”
The group has already installed the billboards on over twelve sites but is hoping to raise up to £75,000 so it can “plaster the whole of the UK with the truth about a Boris Brexit”.
One billboard quotes cabinet minister and Vote Leave leader Michael Gove and reads: “If we leave without a deal, there will be significant costs to our economy – and in particular to farming and food production”.
According to Led By Donkeys, each billboard costs approximately £1,000 to install and are 100% funded through contributions on its crowdfunding page.
The statement continues: “If we raise just 0.05% of the government’s advertising budget - £50,000 -we can get 50 of these billboards up in every corner of the country and spark conversations in local communities about what a no-deal Brexit really means.”
At the time of writing, the group had raised £55,100 of its £75,000 target.
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