Tuesday, 27 Sep 2016 14:21 GMT

W&Co showcases appetite for success

W&Co has revealed details of two recent projects that allowed the company to show off its skills to a wider audience

In July, W&Co was approached by The Huffington Post to create two illuminated acrylic cubes for use in an online marketing campaign with world-famous chef Jamie Oliver. The Nebula frameless acrylic cubes form part of the W&Co range of Nebula lightbox products, with each cube internally lit by white LEDs to produce illumination throughout.

Speaking after the event, Sophie Brugere, marketing executive of The Huffington Post, said: “The event was great, the boxes looked brilliant.”

Meanwhile, W&Co also helped to support a project at West London Volkswagen in Brentford, the automotive manufacturer’s largest car showroom in the UK and its new flagship dealership.

The event was great, the boxes looked brilliant”

Working in partnership with branding expert Integrity, W&Co designed and manufactured a series of LED light boxes, which now create an illuminated feature wall in the main reception and illuminated way-finding signage, giving the facility a fresh and inviting look.

While a number of large-format fabric face LED light boxes were fitted around a central doorway and a nine screen video wall, as well as wrapping around a corner at one end, W&Co supplied a 7m-long, double-sided tension fabric light box to act as way finding signage for customers across the four-floor showroom.

In addition, W&Co has been employed to design and develop ceiling-hanging tension fabric LED light boxes to go above the cars in other VW showrooms.