Tuesday, 30 Aug 2016 10:57 GMT

Timber merchants branch out with Signs Express

Howarth Timber and Building Supplies has partnered with Sign Express (Huddersfield) to roll out a successful new rebrand of the privately owned timber group

The partnership began back in 2013 when Signs Express was tasked with carrying out a pilot of the rebrand at Howarth’s Brighouse branch.

The signage firm carried it out with success and was commissioned to rebrand the timber merchants’ 30 other branches.

The extensive rebrand included over 720 signs and 750 stickers. Martin Davis, owner of Signs Express (Huddersfield), comments: “Being a small Signs Express centre, we have to organise our workload really well to cope with these large orders, whilst still making sure that we keep all our regular customers happy too.

“We have a great relationship with Howarth and have built the trust level to a point where they feel happy for me to site survey a branch and then follow my recommendations for signage requirements.”

The team at Signs Express (Huddersfield) worked with us to make this transition simple, turning what could have been a long and difficult scheme into an efficient process”

The Signs Express team handled the manufacturing and all of the installation for the rebrand and have liaised closely with Howarth’s design team.

Danny Graham, marketing executive at Howarth Timber, comments: “The team at Signs Express (Huddersfield) worked with us to make this transition simple, turning what could have been a long and difficult scheme into an efficient process.

“The effective team-management and dedication of Signs Express (Huddersfield) has been a credit to the company and as such are our preferred signage partner moving forward.”