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Digital Plus has plumped for a six-colour plus-white equipped Jeti Mira MG2732, which can hit speeds of 227sq m/h and reputedly has one of the lowest total cost of ownership levels on the market. The new capital spend builds on an investment just 18 months ago into an Agfa Anapurna M3200i roll-to-roll printer.

“The Jeti Mira was just what we were looking for and we selected the 3.2 x 2.7m larger format with primer and bolt-on roll-to-roll options. It is important that we stay ahead when it comes to technology and this printer provides the scope to meet our challenges for the foreseeable future,” explained Chris Stringwell, director of Digital Plus.

The Leeds-based firm was founded some 20 years ago and has made a steady stream of technology upgrades in recent years to retain its competitive edge in what is a highly competitive sector. The new Mira has been installed in a purpose-built unit that houses some 20 installers and that sees Digital Plus cater for everything from floor graphics to point-of-sale signage.

It is important that we stay ahead when it comes to technology and this printer provides the scope to meet our challenges for the foreseeable future”

Stringwell contines: “Our clients include many household brand names in the beauty and fashion markets as well as major banks, building societies, insurance companies and legal firms, utility companies, property developers, superstores, travel companies, museums, educational establishments and local authorities. A growing area of business is office refurbishment, which requires the use of a wide variety of substrates and finishes.”

Owen Russell, director of Digital Plus, was also keen to emphasise why the firm had specifically invested in Agfa technology: “We find dealing with Agfa very refreshing. They go to a great deal of trouble to ensure that we are happy and their service and support is first class. We have recently employed a new production manager and plan to utilize Agfa’s Asanti workflow to drive our printers and cutter.”

Sign7 News were at Sign and Digital UK where they interviewed Agfa's Steve Collins

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