Thursday, 14 Jan 2016 14:30 GMT

Avery Dennison enter the fray at FESPA

Sign and display materials specialist Avery Dennison has revealed it will be launching six new digital graphics products at FESPA Digital 2016, using the exhibition as the starting site for its 2016 market offensive.

New MPI 1104 cast films, an updated digital wall film portfolio, and new application training will be on display under the theme ‘Here For You’.

Shaun Hobson, senior business director Graphics Solutions Europe, comments: “We have some really interesting products here, and we wanted to make sure that the graphics professionals who visit us can not only see our innovations in action, but also get a sense of potential applications.

“These materials are designed to offer more creative freedom and better application results.”

Avery Dennison will also be sponsoring FESPA Digital’s World Wrap Masters competition, where regional and national winners of a FESPA Wrap Master title will battle it out for the chance to be crowned World Wrap Master 2016 in what is sure to be a gripping two day final on March 10th and 11th.

These materials are designed to offer more creative freedom and better application results


Head of event and new media at FESPA, Duncan MacOwan, says of the contest: “World Wrap Masters is a part of what makes FESPA such an exciting place to be, and Avery Dennison is a natural choice of sponsor – we have seen some truly outstanding wraps created using their products.”

FESPA will yet again see the world’s biggest sign-making and graphic arts materials manufacturers come together to battle it out for market share in a sector that continues to grow.

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