Wednesday, 25 Nov 2015 11:09 GMT

Beauty and efficiency by design

In a trend that is sweeping across the UK sign industry, the synthesis of wayfinding schemes and full colour digitally printed graphics seems to be a fashion that is firmly taking hold with construction and architectural sectors.

A recent example comes from Links Signs and Graphics, which has created an eye-catching commission for Liberty Living.

Supplying the media for the project, Metamark chief executive officer, Paul French enthused: “Is it decor? Is it signing? The answer is an emphatic yes to both questions. It’s arguably a little more than both though. Links Signs and Graphics’ work takes the company to a market where it’s satisfying the need for what might be called functional decor. It’s new and it’s both bright and effective— and Links Signs and Graphics is sure to find a ready audience for more.”

Links Signs and Graphics’ work takes the company to a market where it’s satisfying the need for what might be called functional decor”

Producing the machine on its Mimaki and installing the scheme complete with a matched matt-finished laminate was an involved process. The Links team produced graphics for about fifty six floors in total across a number of sites. Each involved a precision survey and reference to a supplied design and wall preparation was needed ahead of installation.




French concludes: “Arrive and at a given floor and, thanks to Links’ work there’s no doubt where you are. Picked out within the floor-to-ceiling graphic is information detailing room numbers. As a wayfinding aid, Links Signs and Graphics’ installation is functional and effective. As a means of enhancing what might otherwise be a really dull area, it succeeds brilliantly too.”

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