Thursday, 11 Sep 2014 15:33 GMT

CAYIN signage gets the natural look

A South Korean cosmetics brand has brought nature to its customers by way of CAYIN’s digital signage solutions.

The signage firm kitted-out the new Innisfree green concept store with a 2 x 3 video wall, composed of six 46’ (117cm), 500-nit displays. Through the CAYIN SMP-WEBSUO web-based digital signage player, natural digital content is projected to shoppers, extending the store’s natural design and fitting in with the brand’s green ethos.

Innisfree—whose name comes from a combination of the Korean word ‘innis’ (island) and ‘free’—says that it hopes, “to combine nature and technology and further provide customers with a whole new in-store experience.”

Through the CAYIN SMP-WEBSUO web-based digital signage player, natural digital content is projected to shoppers, extending the store’s natural design and fitting in with the brand’s green ethos

The signage enhances the concept of the store, which also features a two-story-high living plant wall and imported products from the South Korean island, Jeju.

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