Discussing requirements with existing customers should allow them to pair up the available media with what they can actually sell”
The market is still nervous about expensive products and customers are more likely to go for simple straightforward products which offer good value”
Using much of the equipment already installed, sign-makers are able to maximise the huge business potential that exists beyond traditional sign-making”
It is not all about hardware; graphics also play a big part and being able to offer the best quality at good prices is key”