The firm, which is a provider of roller and tension banners, point of sale signage, backwalls, modular solutions, cases, lighting, and counters, has created a design called Modulate, which allows users to mix its displays easily to serve multiple purposes.

The new product consists of a set of frames made from 30mm diameter aluminium tubes covered in printed textile tension graphic, which are connected using magnets inside each frame.

Taking features from two of Ultima Display’s product lines, Formulate and Modular Vector, the product consists of the lightweight durable features of Formulate, and the strong visual impact and creative design of Modular Vector.

The collection of frames includes 11 different shapes and sizes. The frames can be reconfigured to suit its users needs, for example board rooms and company receptions, to shopping centres and trade shows.

Andy Jakes, product manager at Ultima Displays says: “We are constantly looking for innovative and original ways to offer our customers the very best display solutions in the industry. Formulate and Modular Vector are two of our most distinguished and popular ranges and our new collection enables our customers to take advantage of the best components of both.

“The powerful 360-degree magnets in the patent-pending MagLink system sets Modulate apart from other existing solutions, making the frames both easy to assemble and easy to reconfigure. Each frame can be connected magnetically at any angle allowing the customer to swap a simple wall of images to an exhibition stand within just a few minutes.”

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