Soyang floats on breeze of success
There is no greater testament to a product than to use it yourself, as Soyang Europe discovered at this year’s Sign and Digital UK.
Monday, 02 Jul 2018 14:21 GMT
Soyang Europe worked alongside artist Emily Campbell and Hollywood Monster to create its exhibition stand
Working alongside international artist Emily Campbell of Blue Butterfly Flooring and sign-making specialist Hollywood Monster, Soyang’s exhibition stand showcased the power of printed flooring.
Kerrie-Anne Moore, sales and marketing manager at Soyang Europe, comments: “We wanted to demonstrate something unique, creative and powerful on the stand this year.
We wanted to demonstrate something unique, creative, and powerful on the stand this year ”
“We’ve talked a lot about the creative opportunities that innovative printable flooring materials provide through our blog series over the last twelve months and working with Blue Butterfly Flooring on a stand design was a special experience.”
Campbell adds: “The flooring design was aimed at drawing people onto the stand and making them want to explore the image further. We used Soyang’s Print Floor material because of its cushioned feel, which is ideal for people on their feet all day.”
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