The imaging solutions specialist is already a staunch supporter of rugby in Japan, though its backing of the country’s Top League club competition, and the new agreement will enhance this association with the sport.
Canon also supported the 2016 edition of the competition, which took place in England and Wales.
During the 2019 World Cup, Canon will serve as an official sponsor and provide all print and copying solutions used by the tournament organisers, as well as work with the World Rugby global governing body to deliver a range of image-related initiatives to boost fan experience.
In addition, the Canon Professional Services (CPS) team will be on site to share their imaging expertise and support professional photographers at the World Cup.
Canon, working together with World Rugby, the organising committee, relevant authorities, local government and other corporate sponsors, will do the utmost to support Rugby World Cup 2019 throughout Japan”
Fujio Mitarai, chairman and chief executive of Canon, comments: “Following on from Rugby World Cup 2015 in England, Canon is delighted to continue backing the tournament, which will take place in Asia for the first time, as an official sponsor of Rugby World Cup 2019 in Japan.
“In addition to supporting professional photographers and news media from Japan and overseas as they capture the intense action of the world’s top teams facing off in peak condition, Canon, working together with World Rugby, the organising committee, relevant authorities, local government and other corporate sponsors, will do the utmost to support Rugby World Cup 2019 throughout Japan.”
Canon is an important supporter of rugby in Japan, an innovator in its field and a perfect match for our premier event”
World Rugby chairman Bill Beaumont adds: “Canon is an important supporter of rugby in Japan, an innovator in its field and a perfect match for our premier event.
“This exciting relationship underscores the significant global appeal of the first Rugby World Cup in Asia and we look forward to working in partnership with Canon to extend the reach and impact of the sport in Japan, across Asia and around the globe.”
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