WOO sets date for inaugural APAC Forum
The World Out of home Organisation has announced it will host its first Asia-Pacific (APAC) forum event in Kuala Lumpur, Malaysia, from October 12th to 14th.
Wednesday, 03 Aug 2022 08:31 GMT
The debut APAC Forum will take place in Kuala Lumpur, Malaysia
The APAC Forum will feature a full programme of presentations and speakers from APAC and the wider global out-of-home (OOH) industry, covering topics such as maintaining the advantage of OOH in a digital world, responding to the sustainability challenge, and driving growth in OOH through audience measurement.
The Forum will be delivered in English with translations for key local languages.
WOO president Tom Goddard says: “Reconvening for our Global Congress in Toronto was a red-letter day for the industry but just as big a step forward has been the success of our virtual regional Forums for Europe, Asia and Africa.
“WOO is now a truly global organisation with wide membership across the world. Our first regional in-person Forum in the APAC region is another major advance and will highlight a vital region for the OOH industry.”
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