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Work of art from LG and Blackdove

LG Electronics (LG) has entered into a partnership with US-based Blackdove to deliver digital art experiences on LG’s digital signage displays.

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Work from contemporary artists such as Jonathan McCabe, Kenneth Wayne, Meghan Cheng, Franck Lefebvre and Jamie Scott will feature

Integrating software and curated art from Blackdove’s digital art gallery and non-fungible token (NFT) platform, LG’s display solutions will showcase digital art, a popular new medium in the global art market.

Available in markets around the world from this quarter, Blackdove curation software can be bundled with LG LED signage products including LG MAGNIT, LG LED Bloc, LED All-in-One and fine-pitch LED signage.

“LG is delighted to partner with Blackdove as this partnership allows us to engage our LED signage customers with a benefit that is unique to LG,” says Paik Ki-mun, senior vice president and head of the Information display business unit of LG Business Solutions Company. 

“The option to transform LG LED signage into digital canvases in spaces such as luxury residentials, corporate lobbies, hospitals and retail stores is something we think the public will have a very positive reaction to.”
 
Blackdove chief executive Marc Billings adds: “Digital art is the first form of art in history that can be experienced natively by the whole world in an instant, giving it universal appeal. 

“This makes possible an exponential increase in both the amount and diversity of art, as well as a path to universal access to affordable art enjoyment and ownership.”

If you have an interesting story or a view on this news, then please e-mail news@signlink.co.uk

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