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PSCo expands rental offering with Aluvision

Trade-only rental display supplier PSCo has committed to expanding its LED product offering by making a “substantial” initial investment in modular solutions provider Aluvision.

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[L to R] Peter Desmet, chief executive of Aluvision, with Aluvision’s international sales manager Marilyn Mahieu and PSCo director Stuart Holmes

The agreement will see PSCo, part of the Midwich Group, expand its trade rental offering to the live events industry, with a focus on supporting sustainability in the expo and exhibitions sector.

PSCo has invested in the Hi-LED 55 LED display, Aluvision’s range of creative LED tiles that are available in 2.8mm pixel pitch and a range of chassis options. The LED tiles can be used on their own or incorporated into the Aluvision modular frame system.

At the same time, Aluvision has selected Absen, a long-standing LED partner of PSCo, to co-develop and manufacture the Hi-LED range.

The Hi-LED 55 range, the two companies say, will offer “tremendous” benefit to PSCo’s existing users of the Absen Polaris range.

We are confident the live events sector will come back stronger, and our investment today shows PSCo’s commitment towards a bright future

Stuart Holmes, director at PSCo, comments: “We are confident the live events sector will come back stronger, and our investment today shows PSCo’s commitment towards a bright future. 

“Achieving this growth whilst creating a positive impact on the environment and reducing any negative impact we have on it is equally important. That is why we were very impressed by Aluvision’s sustainability charter credentials, another key reason for PSCo investing in them.”

Marilyn Mahieu, international sales manager at Aluvision, adds: “We identified PSCo as a leader in display rental technologies with a specific focus on high-resolution LED for events and exhibitions – the Hi-LED range fits perfectly in their rental portfolio. 

“With extensive knowledge, expertise and facilities including the impressive experience centre at Innovation House, PSCo can fully support the Hi-LED range in the UK. We are excited to welcome PSCo to the Aluvision family.”

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