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Spike for indoor retail market screens

Daktronics has noted an interest for indoor retail market screens, and has installed signage in Westfield, London and in Centro Mall, Germany, as well as airports around the world such as Gatwick and Los Angeles International Airport (LAX).

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Daktronics was at a recent exhibition where it displayed its NPP LED displays

The firm also recently exhibited at a sign event in Olympia, London, where it showcased its Narrow Pixel Pitch (NPP) LED displays. 

Managing director, Patrick Halliwell, says: “The industry standard for image and video quality is HD resolution and is quickly expanding to include 4k content.

The industry standard for image and video quality is HD resolution and is quickly expanding to include 4k content


“Narrow Pixel Pitch (NPP) LED video displays can now handle content that was previously restricted to LCD screens. 

“The displays at Centro Mall create an unforgettable experience and a sense of place with almost 250 square meters of digital canvas.

“Centro Mall took a wonderful approach to their project by focusing on the atmosphere first with 75 percent of the content focused on creating an enjoyable and relaxing environment to enhance their customers’ experience.”


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