Online retailing is chief among these culprits, with changes in this
fast-moving sector having profound effects on industry’s such as ours”
Bonobos is a fashion retail chain based in the USA that has seen rapid growth through an innovative model that sees it sell its brands and designs online only, but still provide physical ‘shops’ where you can see the clothing and make sure of the right fit. It means each store does not need its own stock, distribution networks are centralised and very streamlined, and you do not need to employ more than a handful of floor staff. Just a few other notable examples of this hybrid system are shoe firms Paul Evans and Jack Erwin in New York, and the Zalora chain in Asia.